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From the Lab to the Market: Bringing Solutions to People Who Need Them
October 11 @ 10:30 am - 11:30 am
Co-sponsored by: IEEE Technology and Engineering Management Society (Vancouver)
Many great ideas are developed in a university, or commercial, laboratory but then need to be promulgated throughout the industry and, eventually, brought to market if anyone can find use in them. This process is fraught with risk at many levels: technical roadblocks, financial hurdles and regulatory burden, in the case of medical devices. This talk will highlight the many ways one can fail to meet the needs of the market and, thus, fail to get the solution to those who might find value in it. Examples of success and failure will be shown as well as some specific strategies that may prove helpful, specifically, for medical devices.
Speaker(s): David Zar,
2332 Main Mall
University of British Columbia
Vancouver, British Columbia